Legacy campaigns are designed as focused 14-day fundraising sprints. A clear beginning and end helps maintain urgency, participation and momentum.
Net program profit per participating student typically runs $275–$575, and that range is intentionally wide: it depends on team size, team type, participation minimums, pricing, offer structure and campaign performance. Your free forecast narrows it down for your specific program. Results are not guaranteed.
Typical coach involvement is less than two hours across the campaign. Coaches support the kickoff and reinforce participation while Legacy provides the structure, tools and active campaign support.
Legacy provides campaign strategy, technology, ready-to-use messaging, participant training, sales tactics, Gold Card support, digital giving options and active guidance throughout the campaign.
Participants learn the playbook, connect with their networks, share the Gold Card value story, use the available digital tools and work toward a clear individual goal.
Supporters can purchase a tangible Gold Card featuring local discounts and complimentary offers. Digital giving options are also available for supporters who prefer to contribute online.
Your program keeps the majority of campaign revenue. The exact split depends on your team size, program type and campaign structure — your free forecast will include specific numbers for your program.
There is no upfront cost to begin a standard Legacy campaign.
No fundraising result can be guaranteed. Results depend on participation, audience size, pricing, offer quality, execution and campaign engagement.
Legacy supports sports teams, bands, performing arts programs, clubs, academic organizations and other participant-led groups — athletic or not.
Submit a complimentary fundraising forecast request with your participant count, fundraising goal and preferred timing. A Legacy fundraising partner will help you evaluate the opportunity and next steps.